Management consulting, marketing, internet or digital marketing, business, and international marketing, business and commercial services including buying and selling, and after-sales service of authorized commercial goods, business and agency representation in the field of company activities, export and Import, clearance of goods, obtaining and granting representation inside and outside the country, establishment of domestic and international branches, within the framework of the laws and regulations of the organization.


Father's Farm

Father’s farm produces with the aim of completing the household food basket, by producing and supplying various grains, nuts, tea and rice with maintaining the quality and innovation in their products, continuous and stable communication with customers in the hope of providing the best services with the quality of their products.


Esalat food industry product portfolio includes: Different types of canned foods, jams, sauce (hot and cold), pickles (sour pickles, pickles and olives), distillates, juices (lemon juice and verjuice, balsamic vinegar and olive oil), paste (tomato paste and pomegranate paste), curd and etc. It should be noted that a group of experts in research, development and market knowledge are constantly completing and updating this product portfolio.


Food Industries Group “ALPANA ”, the producer of the products such as nuts and dried fruits, as the first and pioneer group in producing washed nuts in Asian continent, all the concepts are advancing with only one aim, “Creating health in nutrition with completely organic products”.

Shahrokh Carpet

Shahrokh Carpet Company is an extensive collection and familiar name in the Iranian quality carpet weaving industry. A private company producing pure Iranian product that is combined with art and technology to produce high quality products and provide them to the people. This non-governmental company has succeeded in attracting the maximum satisfaction of its customers by using the best materials and using the best machines and skilled team in the field of carpet weaving, and has tried to improve the collection with creativity and updated art, which has lead to increasing sales success in Iranian markets. It has also become an international sector.


BEISEC & DEDSI brand, which produces a variety of non-alcoholic carbonated beverages and drinking water, offers the best quality export products.)


Graphic Design
We are specialists in the creation of logos and fresh corporative images, true to your philosophy, that permit the company make a difference within the competence. Corporate design makes it possible to strengthen the image of responsibility and professionalism in order to generate the trust in your clients. We do all the branding of your business so you may grow in 100% competitive market, wherein if you do not show a good image, you cannot grow.
Web Development

Since each day there are more users that use Smartphones to look in the Internet, it is important that the design of your web page adapt itself to these tendencies. To this effect, in Marketing Consultants International we offer you responsive or adaptive designs for devices such as iPad, Tablet, among others.
With this adaptability, users visiting your web page from any mobile telephone or intelligent devices, may visualize its contents in a simple and rapid manner without having to use screen scroll or zoom. Besides, we apply buttons and links that are easier to click with your finger.
We offer total guarantee of adaptable web design in our works so that your potential clients spend more useful time in your site.

Quality Contents
Contents is key for your business. For this purpose, we carefully select your key words and we create quality contents, complying with SEO requisites. “Quality contents is to eliminate the debt from a person and manage it to fully explain a certain aspect.” The generation of quality is one of the most prominent marketing strategies today. Companies are always more conscious that they have to invest in contents. Users give more importance all the time to the quality of contents they consume, so that a contents strategy may become more effective, companies should generate contents that is relevant, useful, interesting, and that also connects in a few second with users. The development of this type of contents requires good planning and the seeking of themes to be developed, and also implies the communication of the values of the trademark in an implicit, especially, for making it possible for contents not to have an advertising look.
IT Services
The fundamental reason why we recommend the computer maintenances plans is to prevent and resolve the computer problems rapidly and efficiently that may occur in your company. Not all companies have sufficient base to have a professional IT team. There for, we offer computer maintenance plans after a first phase in which we carry out an initial diagnosis and an inventory of hardware and software, we will provide the different maintenance solutions that can be adapted to the needs of your company. We will issue a report stating the modifications and improvements that will permit you to optimize your infrastructure, we will also include any deficiencies we may find, explaining how to overcome them. In the report we will also include a work plan, with the services included in the maintenance plan.
Marketing Consultancy
Marketing consultancy is a service that the target of it is to help companies or entrepreneurs at the time of selecting promotion strategies for their business. In Marketing Consultants International we use marketing specialists and digital strategy. We help your company to be on the path of impacting marketing strategies. On the other hand, if your objective is to have a specialized professional to monitor from planning to implantation and measuring of the results of your marketing actions, you would then have to hire us for a marketing counselling, which goes beyond consultancy. Consult us – we adapt our services integrally to your needs.
Email Marketing
Email marketing (emailing o e-mailing) is an excellent tool of communication that the trademark has to communicate with the client. It is a very powerful arm that, if well used, can give very good results, especially of conversion. It is the perfect opportunity to offer the user quality and valuable contents. A personalized plus with the objective of converting leads in possible clients.
Digital Marketing Strategy
A digital marketing strategy is a plan that helps your organization attain specific goals through carefully selected marketing channels such as paid, earned, and owned media. personalized plus with the objective of converting leads in possible clients.
Lead Management
Lead Management is the road inside Inbound Marketing towards the attainment of the objectives of your business. With this methodology, we identify your potential clients in internet, we attract them by means of online marketing actions – exclusively planned and developed for them— and we qualify them until they become conversions of your product. If your company has the objective for attraction or conversion of new clients, of tangible and quantifiable actions, Lead Management has much to contribute for you to attain your goals. In Marketing Consultants International we combine these tactics with Marketing automation to achieve the perfect synergy between methodology and technology.
Online Advertising
Online advertising campaigns are a fundamental part of a digital marketing Project, notwithstanding the phase in which the project is at the time. The key is to understand your company’s objective and build tailor-made solutions. We choose the most profitable channels for your investment and we continuously follow-up the campaigns in order to optimize results. Find an online advertising strategy to adapt to the needs of your business. Increase the visibility of a more rapid form, we work on your corporate image. we know how to get to your potential clients and transform campaigns in another entrance door for online sales and qualification circuits of users.


History of Marketing

What is Marketing?
Ayaran World Trading Group gathered this.
Marketing is the process of developing products to satisfy customers through proper pricing, promotion, and distribution. The basic premise behind marketing is to satisfy the customer. Satisfied customers are much more valuable than customers who have been deceived into buying something.
History of marketing
Ayaran World Trading Group gathered this.
Up to 40.000 Years ago. Before the first records of Marketing, practice has appeared the beginning of creativity in mankind sparked and led to man-made speciality goods e.g., jewelry and figurines which were discovered in several Ice Age caves throughout Europe. Furthermore, the beginnings of trade has evolved around the globe. In this context historians like Eric, H. Shaw argue, that marketing practices have existed for at least 40.000 years!
From 3.000 BC. The first evidence of marketing practice is almost as old as the earliest forms of written language. Records of one of the first advertising practices have been found on clay tablets in ancient Mesopotamia in cuneiform writings. The enclosed picture is a cuneiform clay tablet which in this case was an early form of a customer complaint letter from Nanni to Ea-Nasir complaining that the wrong grade of copper ore has been delivered after a gulf voyage and about misdirection and delay of further delivery. The cuneiform tablet belongs to the collection of the British Museum and dates back to 1750 BC and was found in the archaic city of Ur in ancient Mesopotamia i.e., Iraq.
According to etymologists, the term ‘marketing’ first appeared in dictionaries in the sixteenth century where it referred to the process of buying and selling at a market. The contemporary definition of ‘marketing’ as a process of moving goods from producer to consumer with an emphasis on sales and advertising first appeared in dictionaries in 1897. The term, marketing, is a derivation of the Latin word, Mercatus meaning marketplace or merchant.
Historians of marketing tend to fall into two distinct branches of marketing history – the history of marketing practice and the history of marketing thought. These branches are often deeply divided and have very different roots. The history of marketing practice is grounded in the management and marketing disciplines, while the history of marketing thought is grounded in economic and cultural history. This means that the two branches ask very different types of research questions and employ different research tools and frameworks.
What is traditional marketing?
Ayaran World Trading Group gathered this.
Traditional marketing is a rather broad category that incorporates many forms of advertising and marketing. It’s the most recognizable type of marketing, encompassing the advertisements that we see and hear every day. Most traditional marketing strategies fall under one of four categories: print, broadcast, direct mail, and telephone.
Print marketing is the oldest form of traditional marketing. Loosely defined as advertising in paper form, this strategy has been in use since ancient times when Egyptians created sales messages and wall posters on papyrus. Today, print marketing usually refers to advertising space in newspapers, magazines, newsletters, and other printed materials intended for distribution.
Direct mail marketing uses printed material like postcards, brochures, letters, catalogs, and fliers sent through postal mail to attract consumers. One of the earliest and most well-known examples of direct mail is the Sears Catalog, which was first mailed to consumers in 1888.
Finally, telephone marketing, or telemarketing, is the practice of delivering sales messages over the phone to convince consumers to buy a product or service. This form of marketing has become somewhat controversial in the modern age, with many telemarketers using aggressive sales tactics. The U.S. federal government has passed strict laws governing the use of telemarketing to combat some of these techniques.
Ayaran World Trading Group gathered this.

The History of Digital Marketing

Ayaran World Trading Group gathered this.

What is digital marketing?

Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life, and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent, employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television, mobile phones (SMS and MMS), callback, and on-hold mobile ringtones. The extension to non-Internet channels differentiates digital marketing from online advertising.
Now let’s talk about the history of digital marketing in detail. The phrase “digital marketing” was coined and first used in 1990. During the era, the Web 1.0 platform was built, which assisted users in finding the information they needed. However, they were unable to communicate this knowledge over the Internet. These times, marketers and experts are oblivious to the benefits of digital marketing. They had no idea whether or not their techniques would succeed because the Internet had not yet gained widespread use.
From 1990 to 2000 –
The first clickable web-ad banner went online in 1993. Hotwired bought a few banner advertisements for marketing and advertising at the time. This was the start of the era of digital marketing. Several new technologies (the first internet-based e-commerce transaction) were developed and introduced to the market with a new goal. This year also saw the founding of Yahoo. It garnered 1 million hits within a year of its inception. Yahoo has altered the concept of digital marketing, and businesses have attempted to optimize their websites in order to improve their search engine rankings.
More search engines and tools, such as HotBot, LookSmart, and Alexa, were introduced in 1996. was the first social networking site to be founded in 1997.
The year 1998 was a watershed moment for digital marketing since it was the year Google was created. In addition, Microsoft introduced MSN and Yahoo released Yahoo online search this year.
From 2000 to 2010 –
The internet bubble burst two years later (in 2000), wiping out all of the smaller search engines. This frees up additional room and opportunity for the industry’s behemoths.
In 2002, LinkedIn, a professional social media network, was created. WordPress was released in 2003, while MySpace was launched the following year. Gmail was established in 2004. Facebook and Google both went public in the same year. After that, in 2005, YouTube was founded.
Another notable year was 2006, when search engine traffic was claimed to have increased by 6.4 billion in a single month. Microsoft debuted an MS live search this year, and Twitter was established at the same time. Simultaneously, Amazon’s e-commerce revenues have surpassed $10 billion.
Tumblr was founded in 2007. In addition, Hulu, an online streaming service, was created in this year. In the same year, Apple released the iPhone. In the year 2008, Spotify and Groupon were both launched.
Google Instant was introduced in 2009 to provide real-time search engine results. AdWords, which are three-line ads that appear at the top or to the right of search engine results, and AdSense, a cost-per-click advertising program, were first developed by Google. With time, Google began to target advertising based on client interests, and as a result, it became a major participant in the digital business sector.
Ayaran World Trading Group gathered this.

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Ayyaran World Trading Group
Management consulting, marketing, internet or digital marketing, business, and international marketing, business and commercial services including buying and selling, and after-sales service of authorized commercial goods, businesses and agency representations in the field of company activities, export and Import, clearance of goods, obtaining and granting representation inside and outside the country, establishment of domestic and international branches, within the framework of the laws and regulations of the organization.

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